WINTERSHIFT Lastadia Carnival – a local indoor winter festival held and organized by Saulart collective, hosted at P11 unit of FREE RIGA project in Riga, Latvia. 7/12/2019

Task: visual identity.

Background

Mood: winter, time shift, colorful, bright. Choice of three:

The team has given most votes to the brightest option. So it became the design theme.

all background pictures by https://www.instagram.com/gaisma.melna/

Logo

logo is made with Racing Sans One

Unit to-do summary

  • poster
  • flyer
  • sticker
  • facebook header image
  • instagram post

To reduce work scope and cut production time, each file is given double function, one for print & one for digital purpose:

  • poster / facebook post
  • flyer / facebook page header image
  • sticker / instagram post
poster & flyers
flyer / facebook header image
  • sticker / instagram post

Everyone was fond of the stickers 🙂